What is Digital Acceleration?

In the rapidly changing digital world, it is important for organisations to adapt quickly to new developments. Digital acceleration means that organisations need to make themselves more adaptive, flexible and resilient to make the most of the benefits of digital transformation.

digital acceleration
Want to know more?

Enter the conversation with Laurent!

    What is Digital Acceleration?

    Digital acceleration means organisations taking strategic measures to accelerate their digital transformation. It refers to an organisation's ability to quickly adapt to new technologies, digital trends and changing market conditions. The goal of digital acceleration is to extract more value from digital initiatives and increase competitive advantage in the digital landscape.

    Digital acceleration requires a multidimensional approach addressing different aspects of the organisation. This includes developing an innovative organisational culture and a digital mindset. It also involves strengthening digital skills of employees, implementing flexible and scalable IT infrastructures and embracing new technologies and digital solutions.

    Organisations focused on digital acceleration want to make their digital transformation efforts faster and more agile. They do this to quickly launch new digital products and services, deliver customer-centric experiences, improve operational efficiency and seize new market opportunities.

    Three pillars of Digital Acceleration

    We have divided digital acceleration into three themes, namely Adaptivity, Flexibility and Resilience. Adaptivity is mainly about organisational adaptability. Flexibility addresses the design of the software and the development team. Resilience deals with the sustainable and future-proof set-up of the IT Architecture and data management.


    To accelerate digitally, it is important that organisations respond quickly to new developments. That means making proactive decisions based on the latest trends and technologies. Adaptive organisations have a culture of innovation and make quick and appropriate decisions. They understand the importance of continuous development and experimentation to adapt to changing market conditions.

    To promote adaptivity, organisations can take the following actions:

    • Develop a flexible organisational structure in which decision-making takes place quickly and efficiently.
    • Foster a culture of innovation and creativity, where employees are encouraged to contribute new ideas and solutions.


    To accelerate digitally, it is important to be flexible. This means that software can be quickly adapted to changing needs and that the IT department is agile to keep this running smoothly. Flexible software architecture allows new functionalities to be added, systems to be upgraded and integrations to be realised without major disruptions. Increasing agility does require an IT department with sufficient capacity and expertise to respond quickly to changes. If this is not the case, we recommend building good cooperation with an IT department.

    The following are things companies can do to promote flexibility:

    • Adopting a modular software architecture that can be easily adapted and extended with new functionalities.
    • Develop an agile IT team with sufficient expertise and capacity to respond quickly to change and embrace new technologies.


    In digital acceleration, not only adaptability and flexibility are important, but also resilience. This means setting up IT infrastructure that is secure and scalable. In other words, how resilient is IT to all hazards, risks and disruptive developments. To be resilient, strong security measures must be applied to protect sensitive data and systems from threats. In addition, the IT infrastructure must also be able to grow with the organisation's growing demands and increasing digital load.

    The following action points contribute to IT resilience.

    To be successful in the digital age, it is crucial for organisations to accelerate digitally. This means adapting to change, being flexible and remaining resilient. By doing this, organisations can respond quickly to new developments and adapt their software to changing needs. This enables them to build a secure and scalable IT architecture and remain competitive in a dynamic digital environment. Moreover, it allows them to take full advantage of the benefits of digital transformation.